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The MINI
PAUL SMITH EDITION.

The British classics with a twist.

29 October 2025
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THE PERFECT MATCH.

Begin each day with a burst of creativity. The MINI Paul Smith Edition fuses bold colour, distinctive stripes, and hand‑written touches to celebrate individuality and optimism. Elevate your drive with the Paul Smith spirit, now brought to life in the MINI Cooper family.

THE BEST OF BRITISH.

When two British legends collide, creativity and heritage collide with it. Paul Smith’s emblematic designs and vibrant individuality meet MINI’s timeless automotive craft. This collaboration blends style with innovation, celebrating craftsmanship, reinvention, and unmistakable British flair. Together, Paul Smith and MINI showcase the best of British design, proving that legends united create something extraordinary.

EXCLUSIVE EXTERIOR COLOURS.

Standout colour, refined detailing. The MINI Paul Smith Edition comes in Inspired White, Statement Grey, and Midnight Black, each paired with exclusive exterior accents and a distinctive roof design. Choose optional Nottingham Green contrast or a signature stripe motif, plus the iconic MINI black band reimagined in a new black-blue finish for a touch of modern British style.

TAILORED INTERIOR.

A bespoke interior experience. The MINI Paul Smith Edition includes exclusive upholstery and a one-of-a-kind dashboard colour/material combination. It’s finished with Signature Stripes, a personal greeting, and positive affirmations—small details that celebrate Paul Smith’s distinctive style.

THE LINE UP.

EXPLORE THE MINI PAUL SMITH EDITION.

THE MINI COOPER ELECTRIC PAUL SMITH EDITION.

The MINI Cooper electric Paul Smith Edition is a modern icon, combining its classic compact silhouette with bold British style, innovative electric technology, and timeless charm.

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THE MINI COOPER PAUL SMITH EDITION.

Coming soon...

THE MINI COOPER 5-DOOR PAUL SMITH EDITION.

Coming soon...

THE MINI COOPER 5-DOOR PAUL SMITH EDITION.

Coming soon...

THE DESIGNER.

Sir Paul Smith is an icon in the world of fashion and the creative industries. He worked as a buyer and boutique manager before opening his own business in 1970. Today, his business has expanded to include more than 130 shops. In the late 1990’s, Smith’s famous-coloured stripes led to a cooperation with Mini.

Paul Smith SOC article page - signature

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FIND Group 1 Watford.

Address

  • Odhams Trading Estate, St Albans Road, Watford, Hertfordshire, WD24 7RY

Opening Hours

  • Mon–Fri:08:00 - 18:00
  • Sat:08:30 - 13:00
  • Sun:CLOSED

Phone

  • 01923 708579
Map
Areas served

Watford as well as surrounding areas including Kings Langley, Borehamwood, Bushey and Rickmansworth

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